Our Story

Our History

The Rossouw family history in the Delmas/Springs area in South Africa emerged with Jan Adriaan Rossouw, one of the family’s grandfathers, who farmed in the area from 1925. Jan Adriaan worked in the construction industry, riding his bicycle to Springs and back every day in order to provide for his family. He can be credited with setting the standard for hard work and determination that is always present within the Rossouw Family.

One of his sons, Chris Rossouw, felt that he would like to continue to farm. Chris and his father, Jan Adriaan, believed that an academic underpinning was important. Chris paved the way for his sons and grandchildren, who would later follow in his footsteps,

by completing his BSc degree at the Faculty of Natural and Agricultural Sciences (University of Pretoria). This foundation played a critical part in setting the family and the family business apart from their competitors at the time. In time, formal education became one of the key pillars of the Rossouw family’s success and growth. Chris and his wife, Naubie, started small in 1964 by farming on 50 rented morgen. In 1968 Chris and Naubie managed to purchase their first farm.

Under the careful hands of Chris and Naubie the family business showed rapid growth. Gradually their sons, Adriaan, Charles, Chris, and Naudé equally started investing their energy and academic knowledge into the family business, introducing new insight and technology.

Chris (Snr) has a multitude of quotes and own observations that he shares to pass on his years of experience and acquired wisdom. On growing a family business, he observes: “You must be like a chameleon: Firstly, keep your eyes wide open and focused on the world around you. Secondly, keep on moving forward, even if it is slow and with great caution, do not stagnate – just keep on moving.”

These words have become part of the fibre of every son’s being. The family interests are constantly growing, changing and adjusting. Moves into Blueberry production, carefully planned BBBEE involvement in the family interests, and strategic partnerships in the construction sector of the conglomerate, herald new opportunities and new horizons for the family.

But how about you? The Rossouw Family values connection and community. They invite you to engage with them as friends, as service providers, as clients, as business partners, as fellow mortals who work this earth. Perhaps you share similar values or maybe you are challenged to install similar standards in your own workplace. It could be that you are

inspired to take hands with the Rossouw Family on certain philanthropic endeavours, or embark on projects that serve your own community in a unique way. The Rossouw Family wishes that this small peek into their family life will encourage YOU towards action. The family implores each and every one who connects on this platform, in the words of their patriarch, Chris Rossouw: “Do not stagnate. Keep on moving!”

History

Rossgro

Rossgro Poultry Group is the primary focus of the family’s poultry interests. Starting in the 1990’s the group, under guidance of two of Chris and Naubie’s sons, Drs. Adriaan and Naudé Rossouw, expanded to include fresh poultry egg production, broiler production as well as two feed manufacturing facilities. From their head office outside Delmas, the brothers keep a close eye on the 60 000 dozen fresh eggs being packed daily in three pack houses, the five million birds provided to the broiler market annually, and the manufacturing of superior quality chicken feed used internally in the group and sold to lucky customers.

The management team of Rossgro has extensive experience in the agricultural sector with specialized knowledge in the poultry industry.

The team has worked together for several years as a family business comprising Chris Rossouw Snr and his sons Drs Naude Adriaan Rossouw.His sons are qualified medical doctors and left medical profession serval years ago to join the family business.

In 2007 the business was recognized by the Agricultural Writers Association of South Africa with the Farmer of the Year award

  • Rossgro is a family owned business which specializing in the poultry industry of South Africa in:
  • Egg Production
  • Layer Hen Rearing
  • Broiler Production
  • Specialized animal feed products
    Active in Mpumalanga, Gauteng and Limpopo
  • Rossgro is part of the Rossouw Group with over 80 years of agricultural
  • Currently the 3rd generation is managing the business

Founders

Chris & Naubie Rossouw

Christiaan Le Cordeur Rossouw was born on 21 September 1938 on the farm Vischkuil, Springs. He attended primary school at the farm school Stompiesfontein and secondary school at Hugenote Boys High School in Springs before moving on to the University of Pretoria where he obtained a formal tertiary qualification in agriculture.

Naubie, born on 3 June 1943 in Bloemfontein, also attended the University of Pretoria where she studied education. Chris and Naubie met at university. It was love at first sight and they married in 1963.

Having completed their studies, Chris initially poured his energy into the success of other farmers when he joined the Agricultural Advisory Services of the Department of Agriculture.

Director

Dr Adriaan Rossouw

  • Studied at the University of Pretoria where he obtained his MB ChB in 1987.
  • After spending 10 years practicing as a medical doctor in South Africa and Canada, Dr. Adriaan Rossouw joined the family business in 1998.
  • He focused on the broiler and feed bagging part of the business.
  • He developed the group’s first broiler farm. These houses were modernized in 2012 from open houses to closed, environmentally controlled houses.
  • Adriaan is currently on the Board of Directors of 5 Companies, Rossgro Poultry, Rossgro Braaikuikens, Rossgro Feeds, Rossgro Animal Feeds and Rossgro Beleggings.

Director

Dr Naudé Rossouw

  • MB ChB degree obtained in 1996 from University of Pretoria.
  • Former Chairperson of the South African Poultry Association.
  • Co-Owner and architect of the establishment of Rossgro Feeds, an animal feed producer, which commenced production in 2005.
  • Not being restricted by chicken egg production, he took the business to a new level with the construction of a complete parent and rearing facility. He ultra-modern environmentally controlled rearing houses and maintains a high standard of point of lay production.

Experience

Agricultural

The Rossouw group has over 80 years of Agricultural experience.Currently the 3rd generation is managing the business.The management team of Rossgro has extensive experience in the agricultural sector with specialized knowledge in the poultry industry.The team has worked together for several years as a family business comprising Chris Rossouw Snr and his sons Drs Naude Adriaan Rossouw.His sons are qualified medical doctors and left medical profession serval years ago to join the family business.

You must be like a chameleon: Firstly, keep your eyes wide open and focused on the world around you. Secondly, keep on moving forward, even if it is slow and with great caution, do not stagnate – just keep on moving.”

ROSSGRO

Where Farming Meets Family

We believe in delivering extra-ordinary products and ensuring that quality control is always at the forefront of our processes.